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Technological innovation in the commercial sector

With the rapid development of science - technology, commercial infrastructure, digital services, etc. people's consumption demands are also increasingly changing in the direction of convenience and ready to use.


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Leaders of the Department of Industry and Trade and representatives of relevant departments, agencies and units performed the ceremony of pressing the button to launch the Dong Nai E-commerce Website (ecdn.vn).

In particular, the outbreak of the Covid-19 pandemic in the past time has changed the shopping behavior and using services of domestic consumers. This contributes to creating conditions for e-commerce and digital transformation services to be more diversified and developed.

 Be proactive to learn about the consumer tastes

Many businesses, cooperatives and consumers in the province wish that in the near future, channels for trade promotion and consumption connection on digital platforms, especially Dong Nai E-commerce Website, will be opened. integrates many utilities such as: easy ordering, delivery of goods, promoting the application of non-cash payment, as well as meeting activities of connecting, selling, promoting products nationwide.

Ms. Kim Dung (Buu Hoa Ward, Bien Hoa City) said that digital transformation is an inevitable trend of the times. In addition to increasing business efficiency from the seller's side, digital transformation also improves customer experience and satisfaction and creates a competitive advantage in the market.

"Up to now, digital transformation has significantly improved the experience of products and services, specifically in areas such as banking, retail, electricity and water, healthcare, etc. from the key enterprises. However, the epidemic is still quite complicated, so even households and small businesses once equipped with digital payment tools such as non-cash payment, or e-wallets, the transaction will be much safer and more convenient," Dung shared.

Mr. Nguyen Tri Phuong, Deputy Director of the Department of Industry and Trade, said that in order to support local businesses to promote and sell on the Dong Nai E-commerce Website (ecdn.vn), the Department of Industry and Trade will coordinate with relevant units to regularly organize training courses, refresher courses, conferences, seminars, update knowledge to improve quality and sales efficiency on ecdn.vn.

At the same time, promoting this website on social networking platforms like Zalo, Facebook, etc. to optimizing the website usage in accordance with Google search engine according to the latest standards such as: optimizing keywords, titles, content, images, URLs, etc. so that ecdn.vn is known, trusted and used more and more by entrepreneurs, businesses and consumers.

Synchronously development is necessary

For digital banking, e-wallet, and online payment services, many of these service providers said they would continue to develop a variety of these services in Dong Nai in the near future.

A representative of the payment portal of Vietnam Payment Solution Joint Stock Company (VNPAY) (VNPay) said, Dong Nai is one of the localities with great potential to develop online payment channels. Currently, VNPay is supporting online payment on Dong Nai E-commerce Website through QR code payment method. In the coming time, VNPay will continue to develop online payment, mobile handheld vending devices in Dong Nai province with VNPay's payment network linked with 34 banks, 8 major e-wallets, etc.

Mr. Nguyen The Quang, Deputy Director of the Department of E-commerce and Digital Economy (Ministry of Industry and Trade), shared that Dong Nai is one of the dynamic localities with many advantages in e-commerce activities, as well as in the field of e-commerce and develop various forms of digital economy.

Having a local e-commerce platform will contribute to the development of typical products, strengths and specialties of Dong Nai, and at the same time connect local goods with other localities, moving forward to expand export opportunities, etc. However, in order to effectively operate this website, localities need to develop an effective management plan, ensure the connection of platforms and service systems, and improve the business position in the market.

At the Conference on implementing the tasks of the Industry and Trade sector in 2022, Vice Chairman of the Provincial People's Committee Nguyen Thi Hoang emphasized that in 2022, the Industry and Trade industry in the province should focus on coordinating and calling for investment projects in various types of modern commercial business model, logistics services; focus on renovating the way of trade promotion in the direction of accelerating the application of information technology and digital transformation. At the same time, effectively implementing the price stabilization program, well implementing the E-commerce development plan in the province.

 Phan Anh

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